Study
Classic DesignHigh ImpactStrong effect

Enhancing Visitor Experience in Historic Gardens Through Narrative Interpretation

Effective interpretation, by 'telling the story' of a historic garden, significantly enhances visitor understanding of its history and evolution, thereby deepening their sense of place.

Tourism Review · 2018

01

Key Findings

  • 01Interpretation plays a fundamental role in conveying the story of historic gardens.
  • 0292.5% of visitors understood elements of the place’s history, significance, and evolution through interpretation.
  • 03Two distinct visitor typologies were identified: history explorers and leisure seekers.
02

Application

Design takeaway

Designers and heritage practitioners should prioritize narrative-driven interpretation to enrich visitor understanding and connection to historic garden designs.

How to apply

When designing or renovating heritage sites, integrate interpretive elements that clearly communicate the historical context, evolution, and significance of the design.

Project actions

  • 01When researching a historic design, consider how its story can be communicated to users.
  • 02Think about different types of users and how they might engage with the history of a design.
03

Method & Evidence

AimTo explore how contemporary interpretation methods in historic gardens influence visitor experience and their sense of place.
MethodQualitative research using semi-structured interviews.
ProcedureConducted semi-structured interviews with visitors to Wrest Park, a historic garden, to understand their perception of the site's history and significance through its interpretation methods.
Sample65 participants
ContextHeritage tourism, historic gardens

Variables

IVInterpretation methods (e.g., narrative vs. factual displays)
DVVisitor understanding of history/significance, sense of place
CVType of historic garden, visitor demographics (potentially)
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Strengths & Limitations

Strengths

  • +Focuses on a relatively under-researched area of heritage interpretation.
  • +Uses a qualitative approach to gain in-depth insights into visitor experience.

Limitations

The findings are specific to historic gardens and may not apply directly to other types of classic designs. The visitor typologies are broad and may oversimplify user motivations.

Reliability & validity

Reliability could be improved by using more standardized interview questions. Validity is supported by the high percentage of visitors who understood the garden's history, suggesting the interpretation methods were effective for the majority.

Think critically

To what extent does the 'story' of a classic design inherently exist versus being imposed by interpretation? How might different cultural backgrounds influence the reception of a garden's narrative?

05

Design Principles

"The narrative of a designed space is a critical element in its interpretation and visitor engagement."

Understanding how to best communicate the historical and cultural narrative of a designed space is crucial for heritage sites. This research highlights that a well-crafted interpretation strategy can transform a visitor's passive observation into an active engagement with the site's past, making the design more meaningful and memorable.

06

What This Means for Your Design

Telling the story of old gardens helps people understand and appreciate them more, making their visit more meaningful.

How to use in your project

  • 1.Use this research to justify the importance of historical context and narrative in your design project's user research or rationale.
  • 2.Refer to this study when discussing how your design aims to connect users with the history or purpose of a particular object or space.
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Add to My Project

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Quick Cite

(2018). Interpretation in historic gardens: English Heritage perspective. Tourism Review. https://doi.org/10.1108/tr-04-2017-0067 Retrieved from https://designdex.org/study/332e4111-75fb-4d4d-bad4-ad203d2e96be/enhancing-visitor-experience-in-historic-gardens-through-narrative-interpretation

Paragraph starter

This study by Hristov, Naumov, and Petrova (2018) highlights the critical role of narrative interpretation in enhancing visitor engagement with historic sites. Their research on Wrest Park found that effective storytelling significantly improved visitors' understanding of the garden's history and significance, leading to a deeper sense of place. This underscores the importance of considering the historical narrative and context when designing or presenting classic designs to ensure a richer user experience.

09

Source

Tourism Review

Interpretation in historic gardens: English Heritage perspective

journal · 2018

View source

Questions about this research

What does the research say about enhancing visitor experience in historic gardens through narrative interpretation?
Designers and heritage practitioners should prioritize narrative-driven interpretation to enrich visitor understanding and connection to historic garden designs. Evidence: Tourism Review (2018).
Why does "Enhancing Visitor Experience in Historic Gardens Through Narrative Interpretation" matter for design?
Understanding how to best communicate the historical and cultural narrative of a designed space is crucial for heritage sites. This research highlights that a well-crafted interpretation strategy can transform a visitor's passive observation into an active engagement with the site's past, making the design more meaningful and memorable.
How can designers apply this research?
Designers and heritage practitioners should prioritize narrative-driven interpretation to enrich visitor understanding and connection to historic garden designs.
What were the main findings?
Interpretation plays a fundamental role in conveying the story of historic gardens.. 92.5% of visitors understood elements of the place’s history, significance, and evolution through interpretation.. Two distinct visitor typologies were identified: history explorers and leisure seekers.
What research method was used?
Qualitative research using semi-structured interviews. with 65 participants.
How strong is the evidence?
Evidence strength is rated Strong effect, based on a 2018 journal from Tourism Review.
What should I do differently in my next project?
When designing or renovating heritage sites, integrate interpretive elements that clearly communicate the historical context, evolution, and significance of the design.
What are the limitations?
The study focused on a single case study (Wrest Park) and may not be generalizable to all historic gardens. Visitor typologies were broadly defined.
Is there evidence that interpretation affects design outcomes?
The study found that over 90% of visitors to Wrest Park gained a better understanding of its history and evolution due to the interpretation methods used, suggesting these methods are effective in communicating the garden's narrative and enhancing the visitor's connection to the place. The research also noted that visi Source: Tourism Review (2018).
Where does this enhancing visitor research apply?
Heritage tourism, historic gardens It sits within classic design research on designdex.org.

Related research topics

interpretation design research · evidence on interpretation · does interpretation improve design outcomes · enhancing visitor studies for designers · interpretation and enhancing visitor findings · classic design research evidence