Short answer

Actively facilitate dialogue and create shared frameworks to reconcile the differing perspectives and priorities of academic and industry collaborators from the outset of a design project.

Field
Innovation & Design
Source
Industrial Marketing Management (2020)
Method
Explorative Case Study
Evidence
Moderate effect

Successful collaboration between academic researchers and industry practitioners hinges on understanding and managing the distinct 'institutional logics' that guide each group's goals, values, and practices. This innovation & design research insight is drawn from a 2020 study published in Industrial Marketing Management. Using Explorative case study, researchers explored how this design variable affects real-world outcomes. The key design takeaway: Actively facilitate dialogue and create shared frameworks to reconcile the differing perspectives and priorities of academic and industry collaborators from the outset of a design project.

Study
Innovation & DesignHigh ImpactModerate effect

Bridging Academia and Industry: Navigating Logics for Collaborative Innovation

Successful collaboration between academic researchers and industry practitioners hinges on understanding and managing the distinct 'institutional logics' that guide each group's goals, values, and practices.

Industrial Marketing Management · 2020

01

Key Findings

  • 01Institutional logics of academia and practitioners can converge or diverge, leading to alignment or misalignment at actor, relationship, and system levels.
  • 02Alignment and misalignment exist on a continuum, rather than being strictly dichotomous states.
  • 03The dynamics of alignment and misalignment are fluid and evolve as institutional logics change during collaboration.
02

Application

Design takeaway

Actively facilitate dialogue and create shared frameworks to reconcile the differing perspectives and priorities of academic and industry collaborators from the outset of a design project.

How to apply

Before initiating a collaborative design project, conduct a stakeholder analysis to map out the distinct institutional logics of each participating group. Develop communication protocols and shared objectives that acknowledge and bridge these differences.

Project actions

  • 01When working with external partners or different departments, consider their unique perspectives and goals.
  • 02Document how different viewpoints are reconciled or create challenges in your design process.
03

Method & Evidence

AimHow can the convergence and divergence of institutional logics between academic and practitioner stakeholders be managed to foster alignment and drive collaborative innovation?
MethodExplorative Case Study
ProcedureThe study investigated a circular economy cluster, analyzing the interactions and collaborations between academic, industry, and government actors to understand how their distinct institutional logics influenced their working relationships and the overall innovation process.
ContextCollaborative innovation ecosystems, particularly those involving academia and industry (e.g., research clusters, public-private partnerships).

Variables

IVInstitutional logics of academic and practitioner stakeholders.
DVLevel of alignment/misalignment in collaboration; success of collaborative innovation.
CVNature of the collaborative project (e.g., circular economy cluster).
04

Strengths & Limitations

Strengths

  • +Provides a nuanced understanding of collaboration dynamics beyond simple alignment/misalignment.
  • +Offers practical insights for managing inter-organizational relationships.

Limitations

It can be challenging to accurately identify and articulate the 'institutional logics' of different groups without direct research into their internal workings.

Reliability & validity

The study's reliance on a single case study might affect its generalizability, but the qualitative depth provides rich insights into the phenomenon. Triangulation of data sources within the case would enhance reliability.

Think critically

To what extent can a single 'institutional logic' be imposed on a collaborative project to ensure alignment, or is embracing divergence a more productive strategy?

05

Design Principles

"Foster cross-logical understanding to achieve synergistic outcomes in collaborative design initiatives."

Design projects often involve interdisciplinary teams or require input from diverse stakeholders. Recognizing the inherent differences in how academics and practitioners approach problems, communication, and success metrics is crucial for fostering effective partnerships and driving innovation.

06

What This Means for Your Design

When people from universities and companies work together on a design project, they often have different ideas about what's important and how to do things. This research shows that understanding these differences is key to making the collaboration work well and leading to new ideas.

How to use in your project

  • 1.Use this research to explain challenges encountered when working with external stakeholders or in interdisciplinary teams, framing them in terms of differing institutional logics.
07

Add to My Project

08

Quick Cite

Paragraph starter

The collaboration between academic and industry stakeholders in this design project was influenced by differing institutional logics, as highlighted by Ingstrup et al. (2020). Recognizing these distinct perspectives on research priorities, timelines, and desired outcomes was crucial in navigating potential misalignments and fostering a more cohesive approach to innovation.

09

Source

Industrial Marketing Management

When institutional logics meet: Alignment and misalignment in collaboration between academia and practitioners

journal · 2020

View source

Questions About This Research

What does the research say about bridging academia and industry: navigating logics for collaborative innovation?
Actively facilitate dialogue and create shared frameworks to reconcile the differing perspectives and priorities of academic and industry collaborators from the outset of a design project. Evidence: Industrial Marketing Management (2020).
Why does "Bridging Academia and Industry: Navigating Logics for Collaborative Innovation" matter for design?
Design projects often involve interdisciplinary teams or require input from diverse stakeholders. Recognizing the inherent differences in how academics and practitioners approach problems, communication, and success metrics is crucial for fostering effective partnerships and driving innovation.
How can designers apply this research?
Actively facilitate dialogue and create shared frameworks to reconcile the differing perspectives and priorities of academic and industry collaborators from the outset of a design project.
What were the main findings?
Institutional logics of academia and practitioners can converge or diverge, leading to alignment or misalignment at actor, relationship, and system levels.. Alignment and misalignment exist on a continuum, rather than being strictly dichotomous states.. The dynamics of alignment and misalignment are fluid and evolve as institutional logics change during collaboration.
What research method was used?
Explorative Case Study.
How strong is the evidence?
Evidence strength is rated Moderate effect, based on a 2020 journal from Industrial Marketing Management.
What should I do differently in my next project?
Before initiating a collaborative design project, conduct a stakeholder analysis to map out the distinct institutional logics of each participating group. Develop communication protocols and shared objectives that acknowledge and bridge these differences.
What are the limitations?
The findings are based on a specific case study within a circular economy cluster, which may limit generalizability to all collaborative innovation contexts.