Study
Innovation & MarketsRecentStrong effect

Perceived Value Drives Product Longevity: Functional, Emotional, and Social Aspects Influence Repair and Reuse

Consumers are more likely to engage in product repair and reuse when they perceive higher functional, emotional, and social value in a product, with green consumption values amplifying these pro-circular behaviors.

Sustainability · 2024

01

Key Findings

  • 01Functional value is a significant driver for encouraging behaviors aimed at extending product lifespan.
  • 02The interaction between perceived value (functional, emotional, social) and green consumption values positively impacts the likelihood of product reuse and repair.
02

Application

Design takeaway

Design products not just for utility, but for emotional resonance and social signaling, and integrate repairability and modularity from the outset to support a circular economy.

How to apply

When developing new products or redesigning existing ones, consider how to enhance their functional, emotional, and social value to encourage consumers to repair and reuse them instead of discarding them.

Project actions

  • 01When designing a product, think about how to make it last longer and be repairable.
  • 02Consider how your design can create emotional connections or social status for the user.
03

Method & Evidence

AimTo investigate how perceived value (functional, emotional, social) and green consumption values influence consumers' pro-circular behaviors of product repair and reuse.
MethodQuantitative survey research with statistical modeling.
ProcedureA survey was administered to a sample of consumers to gather data on their perceptions of product value and their engagement in repair and reuse behaviors. An Ordinal Logit model was employed to analyze the relationships between these variables.
Sample417 participants
ContextConsumer behavior related to product longevity and circular economy principles.

Variables

IV["Perceived functional value","Perceived emotional value","Perceived social value","Green consumption values"]
DV["Pro-circular behaviors (repair, reuse)"]
CV["Demographics of participants","Product category"]
04

Strengths & Limitations

Strengths

  • +Investigates the interplay of multiple value dimensions.
  • +Utilizes statistical modeling for robust analysis.

Limitations

The study's findings are based on a specific cultural context and may vary in other regions.

Reliability & validity

The use of a statistical model like Ordinal Logit suggests a rigorous approach to analyzing the data, contributing to the study's reliability. Validity would depend on the construct measures used for perceived value and pro-circular behaviors.

Think critically

How can designers effectively communicate the emotional and social value of a product to encourage its longevity, especially when functional value might be the primary initial driver?

05

Design Principles

"Design for value extension: Integrate functional robustness, emotional appeal, and social relevance to promote product longevity and circular practices."

Understanding the multifaceted nature of perceived value is crucial for designing products and services that encourage circularity. By focusing on enhancing these value dimensions, businesses can foster consumer adoption of repair and reuse practices, moving beyond mere functional utility to emotional and social connections.

06

What This Means for Your Design

People are more likely to fix or keep using things if they work well, make them feel good, or are seen as cool by others. Caring about the environment makes this even more likely.

How to use in your project

  • 1.Use this research to justify design choices that aim to increase product lifespan and encourage repair or reuse.
07

Add to My Project

08

Quick Cite

(2024). The Role of Value in Extending the Lifetime of Products: An Analysis of Perceived Value and Green Consumption Values on Pro-Circular Behaviors of Repair and Reuse. Sustainability. https://doi.org/10.3390/su16041567 Retrieved from https://designdex.org/study/6ca2e8d3-967e-45fb-81a8-01164ce8ada2/perceived-value-drives-product-longevity-functional-emotional-and-social-aspects-influence-repair-and-reuse

Paragraph starter

This research highlights that perceived value, encompassing functional, emotional, and social aspects, is a critical determinant of pro-circular behaviors such as product repair and reuse. Furthermore, the study indicates that green consumption values act as a significant moderator, amplifying the positive influence of perceived value on these behaviors. Therefore, design strategies should aim to enhance these value dimensions to foster product longevity and support circular economy principles.

09

Source

Sustainability

The Role of Value in Extending the Lifetime of Products: An Analysis of Perceived Value and Green Consumption Values on Pro-Circular Behaviors of Repair and Reuse

journal · 2024

View source

Questions about this research

What does the research say about perceived value drives product longevity: functional, emotional, and social aspects influence repair and reuse?
Design products not just for utility, but for emotional resonance and social signaling, and integrate repairability and modularity from the outset to support a circular economy. Evidence: Sustainability (2024).
Why does "Perceived Value Drives Product Longevity: Functional, Emotional, and Social Aspects Influence Repair and Reuse" matter for design?
Understanding the multifaceted nature of perceived value is crucial for designing products and services that encourage circularity. By focusing on enhancing these value dimensions, businesses can foster consumer adoption of repair and reuse practices, moving beyond mere functional utility to emotional and social connections.
How can designers apply this research?
Design products not just for utility, but for emotional resonance and social signaling, and integrate repairability and modularity from the outset to support a circular economy.
What were the main findings?
Functional value is a significant driver for encouraging behaviors aimed at extending product lifespan.. The interaction between perceived value (functional, emotional, social) and green consumption values positively impacts the likelihood of product reuse and repair.
What research method was used?
Quantitative survey research with statistical modeling. with 417 participants.
How strong is the evidence?
Evidence strength is rated Strong effect, based on a 2024 journal from Sustainability.
What should I do differently in my next project?
When developing new products or redesigning existing ones, consider how to enhance their functional, emotional, and social value to encourage consumers to repair and reuse them instead of discarding them.
What are the limitations?
Findings are specific to the surveyed population in Medellín, Colombia, and may not be universally generalizable.
Is there evidence that perceived value affects design outcomes?
Products that offer strong functional benefits, evoke positive emotions, and carry social significance are more likely to be repaired or reused. This effect is further strengthened when consumers also hold strong environmental values. Understanding the multifaceted nature of perceived value is crucial for designing pro Source: Sustainability (2024).
Where does this repair reuse research apply?
Consumer behavior related to product longevity and circular economy principles. It sits within innovation & markets research on designdex.org.

Related research topics

perceived value design research · evidence on perceived value · does perceived value improve design outcomes · repair reuse studies for designers · perceived value and repair reuse findings · innovation & markets research evidence