Short answer
Adopt a hybrid approach that integrates academic theory with practical game development to create digital products that effectively communicate emotion and influence user behavior.
- Field
- User-Centred Design
- Source
- York University Digital Library (York University) (2021)
- Method
- Research-creation project informed by literature review
- Evidence
- Moderate effect
Integrating theoretical frameworks with practical game development can create more effective digital experiences that communicate emotion. This user-centred design research insight is drawn from a 2021 study published in York University Digital Library (York University). Using Research-creation project informed by literature review, researchers explored how this design variable affects real-world outcomes. The key design takeaway: Adopt a hybrid approach that integrates academic theory with practical game development to create digital products that effectively communicate emotion and influence user behavior.
Hybrid Game Design Models Enhance Affective Digital Communication
Integrating theoretical frameworks with practical game development can create more effective digital experiences that communicate emotion.
York University Digital Library (York University) · 2021
Key Findings
- 01Games are powerful engagement artifacts that can guide behavior formation and learning.
- 02Multimodal analysis, typically used for other digital media, can be effectively applied to game design studies.
- 03Affect and emotion formation are critical components of the digital media and gaming experience.
Application
Design takeaway
Adopt a hybrid approach that integrates academic theory with practical game development to create digital products that effectively communicate emotion and influence user behavior.
How to apply
When designing digital products, consider how theoretical concepts of user psychology and multimodal communication can be integrated into the development process to enhance emotional engagement and message delivery.
Project actions
- 01Clearly define the theoretical frameworks you will use to inform your design.
- 02Consider how different elements of your design (visuals, sound, interaction) work together to create an emotional response.
Method & Evidence
Variables
Strengths & Limitations
Strengths
- +Interdisciplinary approach combining theory and practice.
- +Focus on affective communication, a key aspect of user experience.
Limitations
It can be challenging to objectively measure the 'affective communication' of a game. The scope of 'multimodal' elements can also be very broad.
Reliability & validity
Reliability could be improved by using standardized methods for analyzing multimodal elements and collecting user feedback. Validity would be strengthened by comparing findings across different game types and user groups.
Think critically
How can the principles of multimodal analysis be applied to non-digital design artifacts to understand their affective communication?
Design Principles
"Design digital experiences that intentionally integrate theoretical understanding of user affect and multimodal communication with practical development methodologies."
Understanding how to bridge academic theory and industry practice in game design allows for the creation of more impactful and emotionally resonant digital products. This approach can lead to games that not only entertain but also effectively convey messages and influence user behavior.
What This Means for Your Design
By combining what we know from books and research with hands-on game making, we can create games that are better at communicating feelings and influencing how people act.
How to use in your project
- 1.Use the concept of a hybrid model to justify your design process, explaining how you've integrated theoretical research with practical prototyping.
- 2.Discuss how your design aims to communicate affect, referencing the principles of human-computer interaction and multimodal communication.
Add to My Project
Quick Cite
Paragraph starter
This design project adopts a hybrid approach, integrating theoretical insights from affective computing and multimodal communication with practical game design principles. By drawing on established research, the aim is to create a digital artifact that not only engages users but also effectively communicates intended emotions and influences user behavior through a cohesive interplay of design elements.
Source
York University Digital Library (York University)
On the Intersection of Theory and Practice: Hybrid Multi-modal Game Design as a Medium of Affective Digital Communication
journal · 2021
View sourceQuestions About This Research
- What does the research say about hybrid game design models enhance affective digital communication?
- Adopt a hybrid approach that integrates academic theory with practical game development to create digital products that effectively communicate emotion and influence user behavior. Evidence: York University Digital Library (York University) (2021).
- Why does "Hybrid Game Design Models Enhance Affective Digital Communication" matter for design?
- Understanding how to bridge academic theory and industry practice in game design allows for the creation of more impactful and emotionally resonant digital products. This approach can lead to games that not only entertain but also effectively convey messages and influence user behavior.
- How can designers apply this research?
- Adopt a hybrid approach that integrates academic theory with practical game development to create digital products that effectively communicate emotion and influence user behavior.
- What were the main findings?
- Games are powerful engagement artifacts that can guide behavior formation and learning.. Multimodal analysis, typically used for other digital media, can be effectively applied to game design studies.. Affect and emotion formation are critical components of the digital media and gaming experience.
- What research method was used?
- Research-creation project informed by literature review.
- How strong is the evidence?
- Evidence strength is rated Moderate effect, based on a 2021 journal from York University Digital Library (York University).
- What should I do differently in my next project?
- When designing digital products, consider how theoretical concepts of user psychology and multimodal communication can be integrated into the development process to enhance emotional engagement and message delivery.
- What are the limitations?
- The study's findings may be specific to the types of games and multimodal analysis techniques explored, and broader applicability may require further investigation.