Short answer

When designing for the sharing economy, prioritize the creation of robust digital platforms that facilitate efficient asset pooling and offer scalable business models capable of generating multifaceted value.

Field: Innovation & Design
Source: Technology Innovation Management Review (2019)
Method: Literature Review and Conceptual Analysis
Evidence: Moderate effect

Digital platforms enable the sharing economy by facilitating the pooling of under-utilized assets, leading to scalable business models and the creation of economic and social value. This innovation & design research insight is drawn from a 2019 study published in Technology Innovation Management Review. Using Literature review and conceptual analysis, researchers explored how this design variable affects real-world outcomes. The key design takeaway: When designing for the sharing economy, prioritize the creation of robust digital platforms that facilitate efficient asset pooling and offer scalable business models capable of generating multifaceted value.

Study

Innovation & DesignHigh ImpactModerate effect

Sharing Economy Platforms Drive Value Through Optimized Asset Utilization and Scalable Business Models

Digital platforms enable the sharing economy by facilitating the pooling of under-utilized assets, leading to scalable business models and the creation of economic and social value.

Technology Innovation Management Review · 2019

Key Findings

01Digital platforms are central to the sharing economy, enabling the pooling of diverse assets.
02Scalability is a key characteristic of successful sharing economy business models.
03Value creation in the sharing economy encompasses economic, social, and environmental dimensions.

Application

Design takeaway

How to apply

When developing a new service, consider if it can be facilitated by a digital platform that connects users with under-utilized assets or skills.

Project actions

01Consider how a digital platform could enhance the usability or accessibility of your design.
02Think about how your design could leverage existing, under-utilized resources.
03Explore business models that encourage sharing and collaboration.

Method & Evidence

AimHow do business models in the sharing economy leverage digital platforms to optimize under-utilized assets, achieve scalability, and create value?

MethodLiterature Review and Conceptual Analysis

ProcedureThe authors reviewed existing literature on the sharing economy, business models, scalability, and value creation, synthesizing these concepts to propose a framework for understanding platform-driven value.

ContextSharing Economy Platforms

Variables

IV["Digital Platform Features","Business Model Strategies"]

DV["Asset Utilization","Scalability","Value Creation (Economic, Social, Environmental)"]

CV["Type of Asset Being Shared","Regulatory Environment"]

Strengths & Limitations

Strengths

+Provides a comprehensive overview of key concepts in the sharing economy.
+Synthesizes multiple dimensions of value creation.

Limitations

The conceptual nature of the study means that practical implementation challenges and specific market dynamics are not deeply explored.

Reliability & validity

The study's reliability stems from its synthesis of established academic literature. Validity is supported by its conceptual framework, though empirical validation would strengthen it.

Think critically

To what extent does the 'sharing' aspect of the sharing economy truly lead to increased resource efficiency, or does it primarily shift asset ownership and utilization patterns without fundamental reduction in consumption?

Design Principles

"Design digital platforms to maximize asset utilization and enable scalable, multi-dimensional value creation."

Understanding how digital platforms enable asset optimization is crucial for designing new ventures and improving existing ones within the sharing economy. This approach can unlock new revenue streams and foster more sustainable consumption patterns.

What This Means for Your Design

The sharing economy works because apps and websites make it easy to share things like cars or spare rooms. This makes businesses grow fast and create value for everyone involved.

How to use in your project

1.Use this research to justify the selection of a platform-based business model for your design project.
2.Refer to this paper when discussing the scalability and value creation potential of your proposed solution.

Add to My Project

Quick Cite

Paragraph starter

The sharing economy, as explored by Acquier, Carbone, and Massé (2019), demonstrates that digital platforms are instrumental in optimizing under-utilized assets, thereby enabling scalable business models and creating diverse forms of value. This research provides a foundational understanding for designing solutions that leverage peer-to-peer interactions and resource pooling.

Source

Technology Innovation Management Review

How to Create Value(s) in the Sharing Economy: Business Models, Scalability, and Sustainability

journal · 2019

View source

Questions About This Research

What does the research say about sharing economy platforms drive value through optimized asset utilization and scalable business models?: When designing for the sharing economy, prioritize the creation of robust digital platforms that facilitate efficient asset pooling and offer scalable business models capable of generating multifaceted value. Evidence: Technology Innovation Management Review (2019).
Why does "Sharing Economy Platforms Drive Value Through Optimized Asset Utilization and Scalable Business Models" matter for design?: Understanding how digital platforms enable asset optimization is crucial for designing new ventures and improving existing ones within the sharing economy. This approach can unlock new revenue streams and foster more sustainable consumption patterns.
How can designers apply this research?: When designing for the sharing economy, prioritize the creation of robust digital platforms that facilitate efficient asset pooling and offer scalable business models capable of generating multifaceted value.
What were the main findings?: Digital platforms are central to the sharing economy, enabling the pooling of diverse assets.. Scalability is a key characteristic of successful sharing economy business models.. Value creation in the sharing economy encompasses economic, social, and environmental dimensions.
What research method was used?: Literature Review and Conceptual Analysis.
How strong is the evidence?: Evidence strength is rated Moderate effect, based on a 2019 journal from Technology Innovation Management Review.
What should I do differently in my next project?: When developing a new service, consider if it can be facilitated by a digital platform that connects users with under-utilized assets or skills.
What are the limitations?: The study is primarily conceptual and relies on existing literature, lacking empirical data from specific platform case studies.