Short answer

Prioritize the development and application of aesthetic sensibility ('aesthesis') in design projects, aiming to evoke specific user experiences.

Field
Classic Design
Source
TU Delft Library (Tu Delft) (2017)
Method
Qualitative research, theoretical framework development, and reflective practice.
Evidence
Moderate effect

Expert design is characterized by the ability to evoke a specific aesthetic experience, rather than solely by functional or technical proficiency. This classic design research insight is drawn from a 2017 study published in TU Delft Library (Tu Delft). Using Qualitative research, theoretical framework development, and reflective practice., researchers explored how this design variable affects real-world outcomes. The key design takeaway: Prioritize the development and application of aesthetic sensibility ('aesthesis') in design projects, aiming to evoke specific user experiences.

Study
Classic DesignHigh ImpactModerate effect

Aesthetic Experience is the Hallmark of Design Expertise

Expert design is characterized by the ability to evoke a specific aesthetic experience, rather than solely by functional or technical proficiency.

TU Delft Library (Tu Delft) · 2017

01

Key Findings

  • 01Expert designers possess a highly developed sense of aesthetic experience, termed 'aesthesis'.
  • 02Successful design students often exhibit a strong 'aesthesis', which appears more critical than intellectual ability, technical skill, or drive.
  • 03This 'aesthesis' may be an acquired ability rather than purely innate talent.
02

Application

Design takeaway

Prioritize the development and application of aesthetic sensibility ('aesthesis') in design projects, aiming to evoke specific user experiences.

How to apply

In your design process, actively consider how different forms, materials, and interactions will make the user *feel*, and use this as a guiding principle for decision-making.

Project actions

  • 01When documenting your design process, reflect on the aesthetic and emotional goals of your design.
  • 02Consider how you can intentionally evoke specific feelings in your users through your design choices.
03

Method & Evidence

AimTo build a theory describing the acquisition of design expertise, focusing on the role of 'aesthesis' (a developed sense of design) in the design process.
MethodQualitative research, theoretical framework development, and reflective practice.
ProcedureThe research is based on the author's 25 years of teaching design in various international contexts, observing successful students and reflecting on the nature of design expertise.
ContextDesign education and practice.

Variables

IVDesign education and practice.
DVDevelopment of 'aesthesis' and design expertise.
04

Strengths & Limitations

Strengths

  • +Highlights the often-underestimated importance of aesthetic and emotional impact in design.
  • +Provides a conceptual framework ('aesthesis') for understanding design expertise.

Limitations

It can be challenging to objectively measure or quantify 'aesthetic experience' or 'feeling'.

Reliability & validity

The findings are based on reflective observation, which can be subjective. Reliability would be enhanced by more structured observation protocols and inter-rater agreement.

Think critically

To what extent can 'aesthesis' be taught or learned, and what specific pedagogical approaches would be most effective in fostering it?

05

Design Principles

"Form follows feeling: The aesthetic and emotional impact of a design is as critical as its functional performance."

This insight highlights that while functionality is a baseline, true design mastery lies in the designer's capacity to shape the user's emotional and aesthetic response. Understanding and cultivating this 'aesthesis' is crucial for developing innovative and impactful designs.

06

What This Means for Your Design

Really good designers are great at making things look and feel a certain way, which is more important than just making them work. This 'feeling' ability can be learned.

How to use in your project

  • 1.Reference this research when discussing the importance of aesthetic considerations and user experience in your design development.
07

Add to My Project

08

Quick Cite

Paragraph starter

The development of design expertise is significantly influenced by 'aesthesis', a refined sense of aesthetic experience, which expert designers cultivate to evoke intended user feelings. This suggests that design projects should not only focus on functional requirements but also on the deliberate creation of specific emotional and aesthetic qualities to achieve design success.

09

Source

TU Delft Library (Tu Delft)

A+BE | Architecture and the Built Environment, No. 6 (2017): Form Follows Feeling

journal · 2017

View source

Questions About This Research

What does the research say about aesthetic experience is the hallmark of design expertise?
Prioritize the development and application of aesthetic sensibility ('aesthesis') in design projects, aiming to evoke specific user experiences. Evidence: TU Delft Library (Tu Delft) (2017).
Why does "Aesthetic Experience is the Hallmark of Design Expertise" matter for design?
This insight highlights that while functionality is a baseline, true design mastery lies in the designer's capacity to shape the user's emotional and aesthetic response. Understanding and cultivating this 'aesthesis' is crucial for developing innovative and impactful designs.
How can designers apply this research?
Prioritize the development and application of aesthetic sensibility ('aesthesis') in design projects, aiming to evoke specific user experiences.
What were the main findings?
Expert designers possess a highly developed sense of aesthetic experience, termed 'aesthesis'.. Successful design students often exhibit a strong 'aesthesis', which appears more critical than intellectual ability, technical skill, or drive.. This 'aesthesis' may be an acquired ability rather than purely innate talent.
What research method was used?
Qualitative research, theoretical framework development, and reflective practice..
How strong is the evidence?
Evidence strength is rated Moderate effect, based on a 2017 journal from TU Delft Library (Tu Delft).
What should I do differently in my next project?
In your design process, actively consider how different forms, materials, and interactions will make the user *feel*, and use this as a guiding principle for decision-making.
What are the limitations?
The research is largely based on anecdotal observation and reflection, lacking quantitative data or controlled experiments.