Short answer

Prioritize intuitive user interface design and robust educational components to foster trust and understanding, as these are more influential than perceived functional benefits in driving adoption of digital philanthropic initiatives.

Field
Innovation & Markets
Source
Share: Jurnal Ekonomi dan Keuangan Islam (2026)
Method
Quantitative research using a survey and structural equation modeling.
Sample
271 participants
Evidence
Strong effect

For digital philanthropic platforms, prioritizing ease of use and enhancing user understanding of the underlying cause are more critical for driving adoption than solely focusing on perceived functional benefits. This innovation & markets research insight is drawn from a 2026 study published in Share: Jurnal Ekonomi dan Keuangan Islam. Using Quantitative research using a survey and structural equation modeling. with 271 participants, researchers explored how this design variable affects real-world outcomes. The key design takeaway: Prioritize intuitive user interface design and robust educational components to foster trust and understanding, as these are more influential than perceived functional benefits in driving adoption of digital philanthropic initiatives.

Study
Innovation & MarketsNew This WeekStrong effect

User-friendliness and literacy are key drivers for digital philanthropic adoption

For digital philanthropic platforms, prioritizing ease of use and enhancing user understanding of the underlying cause are more critical for driving adoption than solely focusing on perceived functional benefits.

Share: Jurnal Ekonomi dan Keuangan Islam · 2026

01

Key Findings

  • 01Perceived ease of use significantly influences perceived usefulness and behavioral intention.
  • 02Waqf literacy positively affects behavioral intention.
  • 03Perceived usefulness did not show a significant effect on behavioral intention.
  • 04Behavioral intention is a strong predictor of actual use.
02

Application

Design takeaway

Prioritize intuitive user interface design and robust educational components to foster trust and understanding, as these are more influential than perceived functional benefits in driving adoption of digital philanthropic initiatives.

How to apply

When designing any digital platform aimed at encouraging participation in a cause or service, conduct user testing focused on ease of use and clarity of messaging about the cause's impact. Ensure educational resources are readily available and accessible.

Project actions

  • 01When designing a digital product, consider how users will interact with it and if they understand its purpose.
  • 02Think about how to educate users about the problem your product is trying to solve.
03

Method & Evidence

AimWhat factors influence the adoption and actual use of digital philanthropic platforms?
MethodQuantitative research using a survey and structural equation modeling.
ProcedureResearchers surveyed 271 Muslim respondents in West Java about their perceptions of digital waqf (Islamic endowment) platforms, including perceived usefulness, perceived ease of use, and waqf literacy. They then analyzed the data using Partial Least Squares Structural Equation Modeling (PLS-SEM) to understand the relationships between these factors, behavioral intention, and actual use.
Sample271 participants
ContextDigital philanthropy, Islamic finance, technology adoption

Variables

IV["Perceived ease of use","Perceived usefulness","Waqf literacy"]
DV["Behavioral intention","Actual use"]
CV["Demographics of respondents (e.g., Muslim identity, location in West Java)"]
04

Strengths & Limitations

Strengths

  • +Application of a well-established theoretical model (TAM).
  • +Use of robust statistical analysis (PLS-SEM).

Limitations

The sample may not represent all potential users of digital philanthropic platforms, and the findings might differ in contexts with lower digital literacy.

Reliability & validity

The study's reliability and validity would be strengthened by using validated scales for TAM constructs and ensuring the sample is representative of the target population. The use of PLS-SEM is appropriate for predictive modeling.

Think critically

How might the cultural or religious context of 'waqf' influence the findings, and would these results hold true for secular philanthropic platforms?

05

Design Principles

"Simplicity and clarity in user experience and communication are paramount for fostering trust and adoption in value-driven digital platforms."

This insight is crucial for designers and developers of digital platforms, particularly in the non-profit and philanthropic sectors. It suggests that a user-friendly interface and clear communication about the impact of contributions can be more persuasive than highlighting the direct utility of the platform itself.

06

What This Means for Your Design

Making a digital donation system easy to use and helping people understand where their money goes is more important than just saying the system has cool features.

How to use in your project

  • 1.Use the findings to justify design choices that prioritize user-friendliness and clear communication of value in your design project.
07

Add to My Project

08

Quick Cite

Paragraph starter

This research highlights that the adoption of digital philanthropic platforms is significantly influenced by perceived ease of use and the user's understanding of the cause, rather than solely perceived usefulness. This suggests that design efforts should focus on creating intuitive interfaces and transparent communication to foster user trust and engagement, ultimately driving actual usage.

09

Source

Share: Jurnal Ekonomi dan Keuangan Islam

Does Digital Waqf Intention Lead to Actual Use? Evidence from West Java

journal · 2026

View source

Questions About This Research

What does the research say about user-friendliness and literacy are key drivers for digital philanthropic adoption?
Prioritize intuitive user interface design and robust educational components to foster trust and understanding, as these are more influential than perceived functional benefits in driving adoption of digital philanthropic initiatives. Evidence: Share: Jurnal Ekonomi dan Keuangan Islam (2026).
Why does "User-friendliness and literacy are key drivers for digital philanthropic adoption" matter for design?
This insight is crucial for designers and developers of digital platforms, particularly in the non-profit and philanthropic sectors. It suggests that a user-friendly interface and clear communication about the impact of contributions can be more persuasive than highlighting the direct utility of the platform itself.
How can designers apply this research?
Prioritize intuitive user interface design and robust educational components to foster trust and understanding, as these are more influential than perceived functional benefits in driving adoption of digital philanthropic initiatives.
What were the main findings?
Perceived ease of use significantly influences perceived usefulness and behavioral intention.. Waqf literacy positively affects behavioral intention.. Perceived usefulness did not show a significant effect on behavioral intention.. Behavioral intention is a strong predictor of actual use.
What research method was used?
Quantitative research using a survey and structural equation modeling. with 271 participants.
How strong is the evidence?
Evidence strength is rated Strong effect, based on a 2026 journal from Share: Jurnal Ekonomi dan Keuangan Islam.
What should I do differently in my next project?
When designing any digital platform aimed at encouraging participation in a cause or service, conduct user testing focused on ease of use and clarity of messaging about the cause's impact. Ensure educational resources are readily available and accessible.
What are the limitations?
The study was conducted in a specific region (West Java) and focused on a particular type of digital philanthropy (waqf), which may limit generalizability to other cultural contexts or philanthropic models.